Google’s AdWords system is a great way to get more website visitors. However, Google is also a business that needs to make money. That’s why most people pay much more for their AdWords ads than they have to.

This week, we’re taking a look at PageRank sculpting with the rel=nofollow attribute. Does it still work and can it help you to get better rankings on Google? What do you have to change on your own website?

If you want to get high rankings on Google, it is necessary that many other websites link to your website. This is something that most webmasters know. What many webmasters still don’t know is that a website that has only a few inbound links can outrank a website that has many inbound links.

The titles that you use for your web pages are very important. Depending on the type of traffic that you want to attract, you should use different web page title types.

Microsoft’s Bing search engine has just become publicly available, allowing you to decide whether Microsoft’s latest effort has the goods to take on Google. Bing promises to be a success and this article reveals everything you need to know about this new search engine.

Webmasters in an online webmaster forum observed an anomaly in Google’s results that might indicate a new Google penalty. Which websites have been penalized and could this affect your own website?

Are you living in a bad neighborhood? Your website could. Did you know that your web host probably hosts several websites on the same web server as yours? Some of these websites might belong to shady businesses. If they are major spammers, your website might be banned on Google.

Trust is a major factor in Google’s ranking algorithm. Some websites can get high rankings on Google for nearly any content they publish while other websites cannot get high rankings at all although they have optimized web page content. The reason why some websites do better than others is trust.

Wouldn’t it be great if your website was listed twice in Google’s top 10 results for your most important keywords? Although Google usually shows only one page from every site in the top results, it is possible to get two listings if you do the right things.

Link building is one of the hardest and one of the most important things that you have to do if you want to get high rankings on Google. As it takes so much time to get inbound links, it is very important to make sure that the links to your website contain the right keywords. [...]

Getting high quality links is crucial if you want high rankings on Google for competitive keywords. Links from old and reputable high authority sites work best. Unfortunately, it’s often not easy to get links from high authority websites.

Should you use your keywords in the URLs of your web pages? Do search engines look at the keywords that are included in the addresses of your web pages and do these keywords have an effect on the rankings of your website? Google and Yahoo made some statements about it.

During the last weeks, Google changed three things on the result pages that are visible to all Google users. The changes are good for searchers but they might be bad for your website.

Search engine optimization is not difficult if you understand the basic concepts. If you know what to do, your website will get the best possible rankings on Google and other important search engines. This article will help you to better understand SEO or to explain SEO to your clients.

Google recently filed a patent application that deals with the keywords that Google finds on your web pages. How does Google find the keywords on your website and how do they rank your website? What can you do to get better rankings?